The anonymous artist, photographer, and AR designer who goes by w.vv.vv, is best known for their pastel pink photography and Instagram filters. Art creation is a way to satisfy their lust for customizing the world with their aesthetics. In 2017, they started posting a series of infrared and full spectrum photos with nuanced image manipulation. The photos have gained attention on the internet due to their unique and controversial colors. w.vv.vv transcends ordinary scenes into a fantastical landscape that offers the audience an imaginative escape. The objective of their work is to start a revolution, using art to build the sort of society they envisioned, and make viewers re-evaluate our world and our existence.
Photography
Falsecolor
Falsecolor is a series of urban photographs with a signature pastel color tone, captured by converted infrared and full spectrum cameras. Concretes take precedence over plants in typical cityscapes, and w.vv.vv visibilize the invisible spectrums to draw attention back to the nature. There is a beauty to the co-existence of the nature and urbanness in cities that the artist hopes to highlight in their work. The goal is not only to plunge viewers into fascination but to make them re-evaluate our world and our existence.

Psytopia
The ongoing photographic series, "Psytopia," is a compelling display of the fusion of reality and fantasy, capturing w.vv.vv's unique perception of the world. The artist used their work to express their chaotic thoughts and emotions, creating dreamy images that transport the viewer to their unconscious mind. The artist spent countless nights wandering the streets in different cities capturing the photographs, aiming to create an atmosphere and mood out of regular street scenes that often go unnoticed. Some of the photographs from the series were taken from back alleys, places people seldom venture into or find interesting. Through expert photo manipulation, the artist crafted a world that evokes a sense of loneliness amidst the bustle of busy cities. By emptying the streets or leaving just one person in the scene, a stark contrast is created between the vibrancy of the city and the desolation of its inhabitants. Alternative colors express detachment from the collective consciousness and resonate with the feeling of being labeled as a societal outcast. Each photograph delves deep into a psychic dimension, portraying an otherworldly hallucination of ordinary cityscapes. "Psytopia" is a testament to the power of art to evoke emotion and inspire introspection, reflecting the artist's journey through a labyrinth of the psyche.
AR Filter
w.vv.vv’s filters have reached worldwide audiences, with over 5 billion views accumulated. Celebrities such as Kylie Jenner, G-Dragon, Taeyeon, Khaby Lame, etc have also used those filters on their Instagram stories and reels. w.vv.vv creates filters in different genres, including supernature, anime, creepy, funny, and world effect. Their most popular filters are Ghibli Face, Pokémon Master, and Invisible, they are featured on Instagram’s effect gallery page, visible to all Instagram users.
Anime
Gross
Super Nature
World AR
Game & Fashion
Exhibitions
#ArtOnScreen 2022 Exhibiton x BIG SCREEN PLAZA - NYC, USA
30 ft. digital billboard overlooking a 10,000 ft public plaza in downtown New York city, US.851 Avenue of the Americas, behind Hotel Eventi, 29th & 30th Street, New York, NY 10001
7th July - 30 December 2022.
5th Annual PASA Festival - Korea & Vietnam
Digital Art Festival hosted by BitGlim in various locations such as BitEden Space, Seoul INTERPARK BlueSquare, Seoul Lotte Center, Hanoi, LG Discovery Lab, Seoul Incheon Airport, Incheon.
October 15th to December 4th 2022
“Psytopia” UP23 Exhibition - Museum of Cultures Lugano
Unpublished Photo (UP) is an international competition conceived by the 29 ARTS IN PROGRESS gallery in Milan, the Fondazione Culture e musei (FCM) and MUSEC Lugano.
The UP23 exhibition was held in the Museum of Cultures in Lugano, Switzerland.
December 14th 2023 to Feburary 18th 2024
Feature
Photographer interview - 2024 KAP-KAP PODCAST
Cult+ TV Unpublished Photo - 2024 Radiotelevisione Svizzera RSI
Superpresent Oct issue - 2023 Superpresent Magazine
No. 03: Illusion featured artist - 2023 Arboreal Literary Magazine
Issue Innovation featured visual artist - 2023 JK Magazine
Visual Innovators Grabbing the World's Attention - 2022 Adweek
London AR Creator Summit - 2022 Meta
Ouch! Volume 1 - 2022 Ouch! Collective
10 AR Filters' Creators You Should Follow - 2021 Lenslist
Traveling in a pastel world with w.vv.vv - 2020 Unmistify